Johnson & Johnson’s ennTV: An Engaging Employee News Network
A conversation with Michael Heinley, Corporate Vice President, Leadership and Employee Communication, and Bill Price, Vice President, Media Relations, Johnson & Johnson, about the company's Employee News Network (
Deploying Medical Reprints to iPads, Apps, and HCP Websites
A conversation with Peter Derycz, President and CEO of Reprints Desk, about the challenges Pharmaceutical companies are facing for transitioning to an
Diabetes Co-stars Casting Call Contest: Sanofi US to Develop Documentary Featuring Real Patients and...
A conversation with Bruce Braughton, Vice President, Insulin Franchise for Sanofi U.S., about the 'Diabetes Co-stars Casting Call' contest and the use of real patients and their stories in promotional documentaries.
What is Univadis? Hint: It Builds Healthcare Professional Relationships
A conversation with Shona L. Davies, Global Communications & Programme Leader, Associate Director, Merck Customer Centricity, Merck & Co Inc., about Univadis, a leading and exclusive online service from Merck/MSD that delivers customer-centric content and high quality medical information to healthcare professionals.
How to Host TweetChats That Deliver Value to Pharma and Its Stakeholders: Tips from...
Pharmaguy interviews Patricia Alves, Social Media Community Manager, and Jaclyn Fonteyne, Social Media Specialist, at Boehringer Ingelheim, about their experience with tweetchats to inform stakeholders, build trust, and drive innovation in healthcare.
Connecting the Social Media Dots: Which Pharma Companies are Succeeding?
PharmaGuy interviews Rebecca Canvin, Social Media Manager, and Rick Evans, Digital Strategist, at Ogilvy Healthworld about the
Keeping an Eye on the FDA: An Interview with Blogger Mark Senak
Find out what the FDA is up to in this podcast interview with Mark Senak, author of EyeOnFDA Blog.
Online Pharma Marketing: Why Aren’t We There Yet?
Not Just Regulatory Concerns are Holding Back Pharma from Doing More Online
MommyCast: The Little Podcast that Could … get Pharma Sponsorship!
Everyone is talking about the role of new and social media in helping pharma educate physicians and patients. Show guest, Paul Vogelzang, who is the producer of the wildly popular show, MommyCast, has helped usher branded and non-branded content sponsorships to the vast online mom audience, making MommyCast a viable forum for pharmaceutical enterprises to connect with key stakeholders.
ACOR: An Online Social Networking Community of Cancer Patients & Caregivers Pharma Can’t Join...
A conversation with Gilles Frydman, founder of the Association of Online Cancer Resources, about how this venerable and vibrant online community has helped more than 600,000 cancer sufferers and caregivers for over 13 years!