The Twelve Steps of Pharma Social Marketers Anonymous
Welcome to Pharma Social Marketers Anonymous (PSMA)! You are among friends.
Soon, you will take important steps on the path to overcoming your fear of social media. The first step is to...
The British Pharmaceutical Industry Issues Social Media Guidance for Adverse Event Reporting
Once again the Brits have beaten the US in issuing useful guidelines for social media use by the pharmaceutical industry! As I reported back in April, 2011, the Prescription Medicines Code...
Shaw Shtick Redemption: Michael Shaw of GSK North America Wins Title of America’s Funniest...
Back in October, 2010, I floated the concept of Pharmaguy's Comedy Improv(e) Club, through which I hoped to highlight the humorous side of the pharmaceutical industry (see here).
Unfortunately, I didn't...
Academic Physicians Promulgate “Principles of Conservative Prescribing” to Limit Patient Exposure to Drug Risks
A shift toward more conservative medication-prescribing practices would serve patients better and counterbalance prescribing pressures from the drug industry, according to a review article published Online First today by Archives of...
Majority of Bad Ad Complaints Submitted by Pharma “Representatives” Deemed Worthy of “Comprehensive Review”...
According to a Bad Ad Program 2010-2011 Year End Report just issued by the FDA (see here), the program is a success despite the fact that ONLY 125 complaints were deemed...
Fair Social Media Practice Principles: Rules for Third-Party Engagement in Patient/Physician Social Networks
Recently, there's been some discussion on Twitter and certain blogs about Sermo, the online physician community based in the U.S. When Sermo representative Thomas Rines (@tomrines) tweeted that "Sermo is an...
First FDA Social Media Guidance to Address Responding to “Unsolicited Requests” for Off-label Information
Yesterday, my post "FDA Drops Social Media from Its 2011 Guidance Agenda" (here) created quite a stir on Twitter. We had a good discussion of this on last nights #socpharm chat.
All...
FDA Drops Social Media from Its 2011 Guidance Agenda
I just downloaded the "Guidance Agenda: New & Revised Draft Guidances CDER is Planning to Publish During Calendar Year 2011" from the FDA site (find it here).
Missing from this agenda...
Sanofi’s “Strategic Use” (ie, Bribery) of “Third Parties” (ie, Physicians) to Influence the FDA
In a report titled "Sanofi's Strategic Use of Third Parties to Influence the FDA," the Senate Finance Committee said Sanofi SA "contributed more than $5 million to two medical groups and...
Dangerous Chemistry at Home and In Your Face! A Lesson from Pfizer Think Science...
I just received notice that the following @pfizer_news tweet was recently posted to the "News Direct from Drug Industry" forum of Pharma Marketing Network Forums (see here):
pfizer_news: Dangerous chemistry at home....
