Lilly Cuts PAP and Runs from Patients in Need, Putting Profits First
Jim Edwards or Brandweek reported that Lilly dropped its Prescription Assistance Program (PAP) for the poor as of December 31, 2006.At least one Wall Street analyst -- Merrill Lynch's David Risinger...
New Twist to Pharma Tchotchke Marketing: the Scrubs Affair
Author of the book "The Well-timed Period" and blogger of the blog of the same name, Diana Kroi, wonders if the popular TV show Scrubs is engaging in pharma product placement...
BS Pharma Publishing Metrics
Publish or perish is probably still good advice for researchers who wish to keep getting grants and tenure at major universities and medical centers. Of course, the pharmaceutical industry sponsors a...
Device DTC Ad Spend Sinks: Trend or Anomaly?
As reported in BrandweekNRX (see "Device DTC Spending Drops"), TNS Healthcare reports that device ad spending dropped in 2006 to a level not seen since 2003. Here are the numbers:2002 =...
Pass it on: Blog Silence in Memory of Students Slain at VA Tech
Fard Johnmar at HealthcareVOX has a great idea: a daylong moment of silence on this blog tomorrow in honor of those killed and wounded in today's senseless shooting rampage at Virginia...
Botox BS Piled Higher and Deeper
Have you seen the latest ads for Botox? The tag line is "freedom of expression..." The ads go on to say "Don't hold back! Express it all!" The copy writers certainly...
Is Pfizer Outsourcing Innovation?
According to reports in the Pharma BlogosphereTM (see below), Pfizer has laid off a "large number of PhD scientists" in an effort to get more lower-level "associates" to shoulder the company's...
‘Round the Sphere: You’re Fired!
First, Mike Zubillaga was fired by AZ. Then Don Imus was fired by CBS! Both for saying something stupid! It goes to show that employees everywhere, not just in pharmaceutical companies,...
Group of 7 (code name “whiskey”) Reports Unethical AZ Behavior to OIG
This just in from Peter Rost (personal communication):We are a group of 7 honest AstraZeneca employees scattered around headquarters and field sales.Our goal is for AstraZeneca to once again become an...
Pharma Still Stinks, But Not as Much as Oil or Tobacco!
According to yet another poll (the second edition of I-Rep, Ipsos’ biannual survey on perceptions of large companies), most US consumers think oil and tobacco (industries) stink. They also think pharmaceuticals...
