Pharma Marketing Blog is #11… Oops #20… in List of TOP 100 Healthcare Blogs!
The Healthcare 100 is a global ranking of the top English-language healthcare blogs. The list is a creation of Cary Byrd, author of eDrugSearch Blog.The stated goal of The Healthcare 100...
Free CME Without Direct Pharma Support: Is It Possible?
Yesterday, in a post about about pharmaceutical company support of continuing medical education (see "Welcome to the CME Laundromat"), I made a suggestion that, like the rest of us mortals, physicians...
Welcome to the CME Laundromat!
In a New York Times Op-Ed piece, Daniel Carlat, a professor at Tufts Medical School and editor in chief of The Carlat Psychiatry Report, characterizes pharma-sponsored Continuing Medical education (CME)...
FDA: Zimulti Non-Acomplia!
As reported in the Wall Street Journal Health Blog, an FDA advisory panel unanimously rejected Zimulti:By a unanimous vote, a panel of experts convened by the FDA just rejected Sanofi-Aventis's weight-loss...
Pharma Online Marketing: Got Game?
My friend Fabio Gratton, Co-founder of Ignite Health and fellow blogger at IgniteBLOG: The Perfect Storm, recently wrote about a game on WebMD called "Give Your Legs a Rest." He confessed...
Alli Newspeak: Oily Spotting is “Treatment Effect”
George Orwell coined the phrase "newspeak" in his 1948 novel Nineteen Eighty-Four (1984). In the novel, it is described as being "the only language in the world whose vocabulary gets smaller...
PhRMA Intern Makes Movie Mogul an Offer He Can’t Refuse!
Yes, it's PhRMA Intern! Strange visitor from an Ivy League school who came to PhRMA with powers and ability far beyond those of Ken Johnson.PhRMA Intern! Who can change the course...
Cause Marketing via YouTube: What Pharma Can Learn from Michael Moore
Michael Moore, the creator of the documentary SiCKO (reviewed here), is entering a new realm of politics by soliciting videos from Americans chronicling their healthcare horror stories."I got to thinking after...
PhRMA Sent SiCKO Spy to Cannes
According to a recent report in Bussinessweek magazine, "The pharmaceutical industry received reports from Cannes, according to Ken Johnson, senior vice-president of the Pharmaceutical Research & Manufacturers of America (PhRMA), who...
SiCKO is Boffo but Not Anti-Pharmaco, per se
While the pharmaceutical industry is part of Michael Moore's -- and many other people's -- "Axis of Evil" consisting of pharmaceutical companies, hospitals, and insurance companies, he does cut the industry...
