Mistletoe Viagra Dispenser: #1 Office Party Favor!

It's that time of year when mistletoe is hung at office Christmas parties, during which any woman employee may be caught off-guard -- or maybe not! -- and be kissed by...

Mevacor – STRIKE THREE! Yer Outta Here!

Strike three, ball four, OTC Mevacor'll tie the scoreYer blind, FDA,Yer blind, FDA,Ya mus' be out-a yer mind, FDA!Strike threeBall fourOTC Mevacor'll tie the scoreFly ballDouble playLipitor wins again todayThose damn...

Lunesta’s Ad Spending Spree and Other DTC Oddities

No matter that my colleague Rich Meyer over at World of DTC Marketing Blog thinks that the trade publication DTC Perspectives is worthless...And no matter what my differences in opinion are...

Lilly, Sweden, Bribes and Conspiracy Theories

Several weeks ago I received an email from John Virapen who had this to say:My name is John Virapen. I am now retired, after working more than 30 years in the...

APA Report Rips Pharma a New One!

A task force of the American Psychological Association (APA) recently published a report that listed more than half a dozen ways the pharmaceutical industry exerts "enormous financial and political influence" that...

DTC Critters to Strike – Cite New Media Residuals as Issue

NEW YORK, New York (PMB) -- The Critters that appear in many direct-to-consumer (DTC) drug ads will go on strike early Tuesday after their negotiating team recommended a walkout over royalties...

PGAD. EGAD! Another Syndrome/Disorder, Whatever!

Just when you thought it was OK to call Restless Leg Syndrome (RLS) a "real" medical condition that affects mostly women, here comes another syndrome (no, disorder! whatever!) besetting women: Persistent...

Can Big Pharma Avoid the Looming Patent Meltdown?

An article in the Wall Street Journal made this dire prediction:"Generic competition is expected to wipe $67 billion from top companies' annual U.S. sales between 2007 and 2012 as more than...

DocCheck® Physician Social Network Comes to US

Back in December, 2005, I was invited by Dr. Frank Antwerpes (photo on left), CEO of DocCheck, a German Internet portal for physicians, to his European Medical Portal Meeting in Berlin,...

Montel Williams Seeks Interns for 2008 – I Kid You Not!

Montel Williams, CEO of Letnom Management & Productions, and official spokesperson of PhRMA's Partnership for Prescription Assistance, who recently threatened to "blow up" a 17-year old female intern working for...

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