ACCME to Pharma Ad Copywriters: No Double Dipping! Stay Out of Industry-Sponsored CME.
The ACCME, which oversees accredited continuing medical education (CME), has been busy trying to keep its head above the swirling waters of pharmaceutical industry-sponsored CME. By that I mean it has...
Top Pharma Contributors to Federal Candidates and Parties
"Follow the money," was the advice Deep Throat gave to Bob Woodward during the Watergate investigation. The same advice will help us understand which presidential candidate -- Obama or McCain --...
PhRMA Intern and the YouTube Guru
Click on the image to enlarge for easier reading:BackStoryYes, PhRMA is now on YouTube! Actually, it has launched an integrated media campaign called "Sharing Miracles," which includes a Web site (set...
Drug Samples: To those that have, it shall be given. The rest pay list...
Researchers at Wake Forest University Baptist Medical Center found that "physicians are over three times more likely to prescribe generic medications to uninsured patients when drug samples are not available; however,...
Is it time to end pharma sponsored CME?
In 2006, the pharmaceutical industry provided $1.19 billion to sponsor physician continuing medical education (CME) programs in the US ($1.44 billion if you include advertising and exhibits at CME events). See...
Pharma for Obama!
So far, Barack Obama is the choice by far of the US pharmaceutical company respondents to my Obama vs. McCain Survey -- 46% of these respondents say they intend to vote...
Pfizer Saves $1,349,432.90 on New Lipitor Ads!
The Wall Street Journal reports that Pfizer will air new Lipitor TV ads that feature a non-celebrity:"The new television ad, set to debut Tuesday, features a testimonial from heart-attack survivor John...
J&J, Debbie Phelps, You, Me, Facebook: Is This Social Networking?
NOTE: Please read the comments to this post from Rob at JNJ Healthcare.A lot of brouhaha is being made about pharmaceutical companies opening channels, pages, and groups on YouTube and Facebook.Huge...
Merck’s Sales Training “Boner”
Ed Silverman, please stop all the great posts! Go back on vacation...I have to get some work done!
Ed has posted a series of Merck sales training videos over at Pharmalot (see...
Are You Passionate About Obama or McCain or Neither?
Recently, the WSJ Health Blog posted results from a survey that concluded if Obama wins the election, he should work to stabilize the economy before pushing to overhaul health insurance or...
