Pharma Cost Cutting Survey
This survey asked respondents for input on various cost-cutting and ROI strategies available to the pharmaceutical industry, how likely any of these will be adopted in the near future, and what the effect may be upon pharmaceutical marketers.
What’s Your Opinion About Branded Patient Support via Twitter?
This survey solicits your opinion on how effective Twitter can be in carrying out patient support activities/communications.
DTC Issues Survey
This survey collected comments regarding DTC issues discussed at a November 2005 FDA ipublic hearing.
How Should Pharma Edit Wikipedia Drug Articles?
This survey asks your opinion about pharma companies appointing employees as 'spokespersons' to perform all edits to write wikipedia drug information articles or correct 'misinformation' in such articles about their drugs.
The Value of Direct-to-Consumer Advertising
This survey collects comments regarding DTC issues discussed at a November 2005 FDA public hearing. These issues relating to the value of DTC advertising for consumers and pateints are as pertinent today as they were in 2005.
Distribution of Off-Label Drug Information by Pharmaceutical Companies Survey
Please take 2 minutes to answer this survey, which asks your opinion specifically of the FDA's proposed rule and of off-label drug promotion in general.
Pharma PR vs Advertising Survey
This survey asks respondents their opinions about the differences between public releations and marketing in the pharmaceutical industry.
Pharma Marketing Survey: Gifts to Physicians
This survey asks your opinion whether or not the certain specific gifts to physicians create conflicts of interest.
Buzz ‘n Blog Pharma Marketing Survey
This surevy solicits your opinion on specific marketing tactics involving CGC and buzz, specifically from a pharmaceutical marketing point of view.
Role of Pharma DTC Advertising Survey
Some people would like to see DTC ads play a more educational role.
