The Pharma Digital Health Accelerator Club: Companies Leading the Way Implementing Disruptive Innovations
This article features several examples of what the pharmaceutical industry is doing to implement disruptive digital innovations that help them manage clinical trials, improve their products, and support healthcare professionals and patients.
PinUp: Novo Nordisk on Pinterest, FDA’s Last Licks for 2016! Promise of Health Wearables,...
Welcome to the December 27, 2016, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.
PinUp: Medical Affairs Whitepaper, 2016 Charts & Graphs, 21st Century Pharma Marketing, Rx for...
Welcome to the December 13, 2016, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.
PinUp: GSK’s New Sales Model, DTC’s Lack of Creativity, What Would Make Reps Helpful?...
Welcome to the December 6, 2016, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.
Patients with Chronic Conditions Are OK With Off-Label Drug Promotion: If FDA Allows It,...
This article summarizes the results of three surveys, which were presented at an FDA Part 15 hearing regarding 'Manufacturer Communications Regarding Unapproved Uses of Approved or Cleared Medical Products.'
Industry vs. FDA Regarding DTC Animation Study: Claims It’s Unnecessary & Unscientific
This article summarizes several comments submitted to the FDA in response to the agency's proposed study of animation in direct-to-consumer drug ads.
Pharma on Instagram: How Top Drug Companies Use It Today & May Use It...
Instagram may become the social medium of choice for pharma marketers now that it has been purchased by Face-book and has added several new features that allow marketers to potentially thwart FDA regulations.
Pharma Marketing News Vol. 15, Issue No. 5: December 2016
Welcome to Vol. 15, Issue No. 5 (December 2016) of Pharma Marketing News. This issue focuses on animation in DTC ads, off-label DCTC advertising, and pharma's use of Instagram.
PinUp: SM & Apps Soon Best for Marketing to Docs, IoT Opportunities, Trump v....
Welcome to the November 29, 2016, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.
PinUp: Pfizer’s mBC Digital Disruption Challenge, Dark Web & Illegal Drugs, Wearable Security, More…
Welcome to the November 22, 2016, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.
