Industry vs. FDA Regarding DTC Animation Study: Claims It’s Unnecessary & Unscientific
This article summarizes several comments submitted to the FDA in response to the agency's proposed study of animation in direct-to-consumer drug ads.
Pharma on Instagram: How Top Drug Companies Use It Today & May Use It...
Instagram may become the social medium of choice for pharma marketers now that it has been purchased by Face-book and has added several new features that allow marketers to potentially thwart FDA regulations.
Pharma Marketing News Vol. 15, Issue No. 5: December 2016
Welcome to Vol. 15, Issue No. 5 (December 2016) of Pharma Marketing News. This issue focuses on animation in DTC ads, off-label DCTC advertising, and pharma's use of Instagram.
PinUp: SM & Apps Soon Best for Marketing to Docs, IoT Opportunities, Trump v....
Welcome to the November 29, 2016, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.
PinUp: Pfizer’s mBC Digital Disruption Challenge, Dark Web & Illegal Drugs, Wearable Security, More…
Welcome to the November 22, 2016, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.
PinUp: FDA to Study Links, Where Docs Get Info, Path to Off-Label Promotion, More…
Welcome to the November 15, 2016, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.
PinUp: Off-label Promotion Opinions, Apps for Trial Recruitment, Selling Cures, More…
Welcome to the November 8, 2016, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.
PinUp: Betaseron Facebook Ad, New Breed of CEO, Too Much Tech for Pharma to...
Welcome to the November 1, 2016, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.
PinUp: Featuring SM Innovation, GSK Quits U.S. HPV Market, Sarepta Approval Not a Model...
Welcome to the October 25, 2016, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.
PinUp: software-as-a-drug (SaaD), Mobile Merck Manual, Latifah for Entresto, eDetailing Comeback? More…
Welcome to the October 18, 2016, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.
