{"id":7271,"date":"2008-12-15T17:40:00","date_gmt":"2008-12-15T17:40:00","guid":{"rendered":"http:\/\/www.pharma-mkting.com\/pharmaceutical-executive-magazines-drug\/"},"modified":"2019-02-21T01:24:02","modified_gmt":"2019-02-21T01:24:02","slug":"pharmaceutical-executive-magazines-drug","status":"publish","type":"post","link":"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/blog\/pharmaceutical-executive-magazines-drug\/","title":{"rendered":"Pharmaceutical Executive Magazine’s Drug “Pipeline” Looks More Like a Money Drain!"},"content":{"rendered":"

\"\"<\/a>Whenever I hear or read about pharmaceutical executives bragging about their product “pipelines” to Wall Street investors I think of the Alaska oil pipeline — a huge and imposing structure, carefully engineered to bring me a product I need and desire.<\/p>\n

I don’t think about bathroom drain pipes discharging waste that I want to get rid of.<\/p>\n

But that’s apparently how the editors of Pharmaceutical Executive Magazine see drug pipelines if the cover image of the latest, December 2008, issue is any guide.<\/p>\n

PE has chosen to represent a drug pipeline by the type of PVC drain pipes commonly seen under our bathroom sinks, complete with the U-shaped “sludge” trap and all.<\/p>\n

PE shows money flowing into its “pipeline” at one end and pills coming out the other.<\/p>\n

But we all know that with bathroom drains, it’s always garbage in, garbage out!<\/p>\n

Is there some kind of subliminal message that PE is sending here? “Money down the drain” comes to mind!<\/p>\n

PE forgot to add one little important feature to its “drug R&D money drain” image: a handy-dandy clean-out plug for removing products stuck in the pipeline (see image below). For more on how useful that is, see “torcetrapib: ‘$800 Million’ Failure but Kindler Safe<\/a>.”<\/p>\n

\"\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Whenever I hear or read about pharmaceutical executives bragging about their product “pipelines” to Wall Street investors I think of the Alaska oil pipeline — a huge and imposing structure, carefully engineered to bring me a product I need and desire. I don’t think about bathroom drain pipes discharging waste that I want to get […]<\/p>\n","protected":false},"author":2,"featured_media":9077,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12],"tags":[619,1007],"topic":[],"acf":[],"yoast_head":"\nPharmaceutical Executive Magazine's Drug "Pipeline" Looks More Like a Money Drain! - Pharma Marketing Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/blog\/pharmaceutical-executive-magazines-drug\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pharmaceutical Executive Magazine's Drug "Pipeline" Looks More Like a Money Drain! - Pharma Marketing Network\" \/>\n<meta property=\"og:description\" content=\"Whenever I hear or read about pharmaceutical executives bragging about their product “pipelines” to Wall Street investors I think of the Alaska oil pipeline — a huge and imposing structure, carefully engineered to bring me a product I need and desire. 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