{"id":4792,"date":"2011-01-12T00:00:00","date_gmt":"2011-01-12T00:00:00","guid":{"rendered":"http:\/\/www.pharma-mkting.com\/index.php\/2011\/01\/12\/pmn101-article02\/"},"modified":"2019-02-18T19:35:00","modified_gmt":"2019-02-18T19:35:00","slug":"pmn101-article02","status":"publish","type":"post","link":"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/articles\/pmn101-article02\/","title":{"rendered":"Pharma Social Media Trials &amp; Tribulations"},"content":{"rendered":"<p>Pharma Social Media Trials &amp; Tribulations        2010 Pharma Marketing YearBook\u2122, Part 2<br \/><img loading=\"lazy\" decoding=\"async\" alt=\"Social Media is Our Friend\" src=\"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/wp-content\/uploads\/2019\/02\/SM_Our_Friend_150x129.jpg\" align=\"right\" border=\"0\" height=\"129\" hspace=\"5\" width=\"150\"\/>Are we reaching the saturation point with social media? Hopefully, by devoting sufficient attention to social media in this commemorative yearbook, it will cease to be the top story in 2011. Unless, of course, FDA comes out with that guidance we all seem to be waiting for.<\/p>\n<p>Nevertheless, social media occupied a good deal of our attention in 2010 and many of the pharma people Pharmaguy met and interacted with in 2010 are involved in social media campaigns in one way or another. <\/p>\n<p>Topics include:                                                              <\/p>\n<ul>\n<li>An Analysis of Comments Submitted to FDA by the Industry<\/li>\n<li>Will the FDA Adopt the FTC&#8217;s &#8220;Reasonable Man&#8221; Approach?<\/li>\n<li>WHAT (who?) is a &#8220;REASONABLE MAN?&#8221;<\/li>\n<li>FDA Fan Club &#8211; Join Today!<\/li>\n<li>Is Social Media Pharma&#8217;s Friend?<\/li>\n<li>The Disgruntled Patient Episode<\/li>\n<li>The Hawaiian Shirt Off Pharmaguy&#8217;s Back!<\/li>\n<li>It&#8217;s Social Media Intern!<\/li>\n<li>Fake Patients<\/li>\n<li>A Match Made in Pharma Marketing Heaven<\/li>\n<\/ul>\n<p><b>Read this article now. It&#8217;s FREE&#8230;<\/b> <\/p>\n<p><b><a href=\"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/PMY_2010.pdf\">Download PDF file<\/a><\/b><\/p>\n<\/p>\n<p>  PMN101-02<br \/> Issue: Vol. 10, No. 1: 12 January 2011<br \/> Word Count: n\/a  <\/p>\n<p> <b>Find other articles in related Topic Areas:<\/b>  <\/p>\n<ul>\n<li><a href=\"http:\/\/www.news.pharma-mkting.com\/PMNeMktingReprints.htm\">eMarketing and ePromotion<\/a> <\/li>\n<li><a href=\"http:\/\/www.news.pharma-mkting.com\/PMNRegComplianceReprints.htm\">Regulatory Compliance<\/a><\/li>\n<li><a href=\"http:\/\/www.news.pharma-mkting.com\/PMNpatedReprints.htm\">Patient Education<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Social media occupied a good deal of our attention in 2010 and many of the pharma people Pharmaguy met and interacted with in 2010 are involved in social media campaigns in one way or another.<\/p>\n","protected":false},"author":2,"featured_media":13101,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[60,6],"tags":[],"topic":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Pharma Social Media Trials &amp; 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