{"id":3886,"date":"2007-01-01T00:00:00","date_gmt":"2007-01-01T00:00:00","guid":{"rendered":"http:\/\/www.pharma-mkting.com\/index.php\/2007\/01\/01\/pmn61-article01-bak\/"},"modified":"2019-02-18T18:24:54","modified_gmt":"2019-02-18T18:24:54","slug":"pmn61-article01-bak","status":"publish","type":"post","link":"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/articles\/pmn61-article01-bak\/","title":{"rendered":"Are Sales Reps Necessary?"},"content":{"rendered":"\n<p><p> It is common knowledge that sales reps are much less effective than they used to be, thanks in part to some tactics of the industry like sales pods that carpet bomb physicians with multiple reps saying the same thing. Now, the pharmaceutical industry is set to follow Pfizer&#8217;s lead and cut 10-20% of the sales force. Is it crazy to ask if sales reps are needed at all? <\/p>\n<p> Topics covered include: <\/p>\n<ul type=\"DISC\">\n<li>Changes Needed <\/li>\n<li>What Are Reps Absolutely Needed For? &#8211; Poll Results <\/li>\n<li>Sample Delivery: Reps, Internet, or UPS? <\/li>\n<li>Babes Provide Personal Contact <\/li>\n<li>Are Reps Worth Their Salaries? <\/li>\n<li>Technology Makes Better Sales Rep Caterers <\/li>\n<li>What About MSLs? <\/li>\n<\/ul>\n<p>  <b>Order and pay for this reprint now using your credit card&#8230;<\/b> <\/p>\n<p\/><b>ONLY $6.95<\/b><br \/>Download PDF file immediately after paying:  <\/p>\n<p> <a href=\"https:\/\/www.e-junkie.com\/ecom\/gb.php?c=cart&amp;i=PMN61-01&amp;cl=16826&amp;ejc=2\" target=\"ej_ejc\" class=\"ec_ejc_thkbx\" onclick=\"javascript:return EJEJC_lc(this);\"><img decoding=\"async\" src=\"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/wp-content\/uploads\/2019\/02\/btn_cart_LG.gif\" border=\"0\" alt=\"Add to Cart\"\/><\/a> <\/p>\n<p> <a href=\"https:\/\/www.e-junkie.com\/ecom\/gb.php?c=cart&amp;cl=16826&amp;ejc=2\" target=\"ej_ejc\" class=\"ec_ejc_thkbx\" onclick=\"javascript:return EJEJC_lc(this);\"><img decoding=\"async\" src=\"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/wp-content\/uploads\/2007\/01\/ej_view_cart.gif\" border=\"0\" alt=\"View Cart\"\/><\/a> ]]><\/p>\n<p> PMN61-01<br \/> Issue: Vol. 6, No. 1: January 2007<br \/> Word Count: 2667 <\/p>\n<p\/>  <b>Find other articles in related Topic Areas:<\/b>  <\/p>\n<ul>\n<li><a href=\"http:\/\/www.news.pharma-mkting.com\/PMNphysMktingReprints.htm\">Physician Marketing &amp; Promotion<\/a> <\/li>\n<li><a href=\"http:\/\/www.news.pharma-mkting.com\/PMNrmReprints.htm\">Relationship Marketing<\/a> <\/li>\n<li><a href=\"http:\/\/www.news.pharma-mkting.com\/PMNsfeReprints.htm\">Sales Force Effectiveness<\/a> <\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Now that the pharmaceutical industry is set to follow Pfizer&#8217;s lead and cut 10-20% of the sales force, is it crazy to ask if sales reps are needed at all?<\/p>\n","protected":false},"author":2,"featured_media":3948,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56,6],"tags":[],"topic":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Are Sales Reps Necessary? 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