{"id":3806,"date":"2006-09-01T00:00:00","date_gmt":"2006-09-01T00:00:00","guid":{"rendered":"http:\/\/www.pharma-mkting.com\/index.php\/2006\/09\/01\/pmn58-article02\/"},"modified":"2019-02-18T18:22:07","modified_gmt":"2019-02-18T18:22:07","slug":"pmn58-article02","status":"publish","type":"post","link":"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/articles\/pmn58-article02\/","title":{"rendered":"Fast Start to Customized ePromotion and eLearning Physician Programs"},"content":{"rendered":"<p>Fast Start to Customized ePromotion and eLearning Physician Programs                Lathian&#8217;s Fast Start Adds Unique Value at Every Stage of the Product Lifecycle<br \/>There is a broad spectrum of online promotional and educational opportunities that pharmaceutical companies have at their disposal to interact with, inform, and influence physicians. Lathian Systems, a provider of online marketing and sales solutions, offers these and more in its &#8220;Spectrum of Solutions&#8221; for life science companies. <\/p>\n<p> What&#8217;s needed, however, is a way for marketers to quickly decide what mix of solutions is best for their products without investing a bundle of time and money in programs that are not effective. Lathian&#8217;s Fast Start program is designed to solve this problem by leveraging its Spectrum of Solutions to let life science marketers pick, choose, and use only the solutions they need to maximize reach and frequency. <\/p>\n<p> Topics covered include: <\/p>\n<ul type=\"DISC\">\n<li>A Fast Start <\/li>\n<li>Case Study: Combining eBrand Messaging with eDetailing <\/li>\n<li>Relationship Marketing <\/li>\n<li>Intelligent Segmentation <\/li>\n<li>Reach is Key <\/li>\n<li>Physicians Reveal the Secrets to a Successful eDetail <\/li>\n<\/ul>\n<p><b>Read this article now. It&#8217;s FREE&#8230;<\/b> <\/p>\n<p><b><a href=\"http:\/\/www.news.pharma-mkting.com\/pmn58-article02.pdf\">Download PDF file<\/a><\/b><\/p>\n<\/p>\n<p> PMN58-02<br \/> Issue: Vol. 5, No. 8: September 2006<br \/> Word Count: 1561<\/p>\n<p\/>  <b>Find other articles in related Topic Areas:<\/b>  <\/p>\n<ul>\n<li><a href=\"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/news\/PMNcmeReprints.htm\">Physician Education (CME)<\/a> <\/li>\n<li><a href=\"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/news\/PMNphysMktingReprints.htm\">Physician Marketing &amp; Promotion<\/a> <\/li>\n<li><a href=\"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/news\/PMNmktresearchReprints.htm\">Market Research<\/a> <\/li>\n<li><a href=\"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/news\/PMNeMktingReprints.htm\">eMarketing &amp; ePromotion<\/a> <\/li>\n<li><a href=\"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/news\/PMNprodreviewReprints.htm\">Product &amp; Service Reviews<\/a> <\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>There is a broad spectrum of online promotional and educational opportunities that pharmaceutical companies have at their disposal to interact with, inform, and influence physicians. Lathian Systems, a provider of online marketing and sales solutions, offers these and more in its Spectrum of Solutions for life science companies.<\/p>\n","protected":false},"author":2,"featured_media":13101,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[55,6],"tags":[],"topic":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Fast Start to Customized ePromotion and eLearning Physician Programs - Pharma Marketing Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/articles\/pmn58-article02\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fast Start to Customized ePromotion and eLearning Physician Programs - Pharma Marketing Network\" \/>\n<meta property=\"og:description\" content=\"There is a broad spectrum of online promotional and educational opportunities that pharmaceutical companies have at their disposal to interact with, inform, and influence physicians. 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