{"id":3498,"date":"2004-03-01T00:00:00","date_gmt":"2004-03-01T00:00:00","guid":{"rendered":"http:\/\/www.pharma-mkting.com\/index.php\/2004\/03\/01\/pmn33-article03\/"},"modified":"2019-02-18T18:03:38","modified_gmt":"2019-02-18T18:03:38","slug":"pmn33-article03","status":"publish","type":"post","link":"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/articles\/pmn33-article03\/","title":{"rendered":"Effective Pharma Adherence Programs Start With The Patient"},"content":{"rendered":"<p>Effective Pharma Adherence Programs Start With The Patient        Patient compliance may be a core objective for pharma marketers, but an international quorum of compliance experts at the recent eyeforpharma <i>Patient Compliance 2004<\/i> conference in London agreed that the very term &#8220;compliance&#8221; is incorrect. In 22 in-depth presentations over 2 days, 30 speakers and panelists agreed that marketers need to stop analyzing compliance, and start understanding patients. <\/p>\n<p><b>Read this article now. It&#8217;s FREE&#8230;<\/b> <\/p>\n<p><b><a href=\"http:\/\/www.news.pharma-mkting.com\/pmn33-article03.pdf\">Download PDF file<\/a><\/b><\/p>\n<\/p>\n<p>  PMN33-03<br \/> Issue: Vol. 3, No. 3: March 2004<br \/> Word Count: 693<\/p>\n<p\/>   <b>Find other articles in related Topic Areas:<\/b>  <\/p>\n<ul>\n<li>Glossary Terms: <a href=\"http:\/\/www.glossary.pharma-mkting.com\/adherence.htm\">Adherence<\/a> <\/li>\n<li><a href=\"http:\/\/www.news.pharma-mkting.com\/PMNcomplianceReprints.htm\">Compliance Marketing &amp; Education<\/a> <\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Patient compliance may be a core objective for pharma marketers, but an international quorum of compliance experts at the recent eyeforpharma Patient Compliance 2004 conference in London agreed that the very term &#8216;compliance is incorrect. In 22 in-depth presentations over 2 days, 30 speakers and panelists agreed that marketers need to stop analyzing compliance, and start understanding patients.<\/p>\n","protected":false},"author":2,"featured_media":13101,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[53,6],"tags":[],"topic":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Effective Pharma Adherence Programs Start With The Patient - Pharma Marketing Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/articles\/pmn33-article03\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Effective Pharma Adherence Programs Start With The Patient - Pharma Marketing Network\" \/>\n<meta property=\"og:description\" content=\"Patient compliance may be a core objective for pharma marketers, but an international quorum of compliance experts at the recent eyeforpharma Patient Compliance 2004 conference in London agreed that the very term &#039;compliance is incorrect. 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