{"id":3316,"date":"2003-01-01T00:00:00","date_gmt":"2003-01-01T00:00:00","guid":{"rendered":"http:\/\/www.pharma-mkting.com\/index.php\/2003\/01\/01\/pmn21-article02\/"},"modified":"2019-02-18T17:51:27","modified_gmt":"2019-02-18T17:51:27","slug":"pmn21-article02","status":"publish","type":"post","link":"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/articles\/pmn21-article02\/","title":{"rendered":"Impact of DTC Advertising of the Doctor-Patient Relationship"},"content":{"rendered":"<p>Impact of DTC Advertising of the Doctor-Patient Relationship        Results from FDA Physician Survey on DTC Advertising<br \/>This article reviews a presentation by Kathryn Aikin of DDMAC\/FDA in which she disclosed preliminary results from the FDA&#8217;s Physician Survey, which looked at the impact of DTC advertising on the doctor-patient relationship.  <\/p>\n<p> The survey profiled 250 GP&#8217;s and 250 specialists (dermatology, allergy\/pulmonology, endocrinology, and psychiatry) from a random sample of the AMA Physician Masterfile, which includes a list of all U.S. medical school graduates.<\/p>\n<p><b>Read this article now. It&#8217;s FREE&#8230;<\/b> <\/p>\n<p><b><a href=\"http:\/\/www.news.pharma-mkting.com\/pmn21-article02.pdf\">Download PDF file<\/a><\/b><\/p>\n<\/p>\n<p>PMN21-02<br \/> Issue: Vol. 2, No. 1: January 2003<br \/> Word Count: n\/a <\/p>\n<p\/>   <b>Find other articles in related Topic Areas:<\/b>  <\/p>\n<ul>\n<li><a href=\"http:\/\/www.news.pharma-mkting.com\/PMNDTCReprints.htm\">Direct-to-Consumer (DTC) Advertising &amp; Marketing<\/a><\/li>\n<li><a href=\"http:\/\/www.news.pharma-mkting.com\/PMNphysMktingReprints.htm\">Physician Marketing &amp; Promotion<\/a><\/li>\n<li><a href=\"http:\/\/www.news.pharma-mkting.com\/PMNRegComplianceReprints.htm\">Regulatory Compliance<\/a> <\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>This article reviews a presentation by Kathryn Aikin of DDMAC\/FDA in which she disclosed preliminary results from the FDA&#8217;s Physician Survey, which looked at the impact of DTC advertising on the doctor-patient relationship<\/p>\n","protected":false},"author":2,"featured_media":13101,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[52,6],"tags":[],"topic":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.0 - 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