{"id":2245,"date":"2017-02-03T00:00:00","date_gmt":"2017-02-03T00:00:00","guid":{"rendered":"http:\/\/www.pharma-mkting.comindex.php\/2017\/02\/03\/pinup020317\/"},"modified":"2019-02-06T02:14:35","modified_gmt":"2019-02-06T02:14:35","slug":"pinup020317","status":"publish","type":"post","link":"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/articles\/news\/pinup020317\/","title":{"rendered":"PinUp: @PhRMA Stands Behind Trump, Pfizer CEO Stands Behind High Prices, New MS App from Novartis, more&#8230;"},"content":{"rendered":"<p><b>Pharma Industry News Update<\/b>: 3 February 2017<\/p>\n<hr\/>\n<p>        <img loading=\"lazy\" decoding=\"async\" height=\"1\" vspace=\"0\" border=\"0\" hspace=\"0\" width=\"5\" class=\"SpacerImage\" src=\"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/wp-content\/uploads\/2019\/02\/S.gif\"\/>                              <img decoding=\"async\" vspace=\"0\" border=\"0\" hspace=\"5\" style=\"display: block; height: auto !important;\" width=\"300\" src=\"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/wp-content\/uploads\/2017\/02\/BigPharma-Behind-Trump.jpg\"\/>                          Big Pharma (@PhRMA) Stands Behind Trump Even As He Vows to Lower Prices to Medicare<\/p>\n<p>From www.nytimes.com<\/p>\n<p>President Trump promised some of the nation&#8217;s top drug company executives in a meeting at the White House that he would slash regulations at the Food and Drug Administration and make it easier for them to manufacture products in the United States. <\/p>\n<p>He also described as &#8220;fantastic&#8221; the person he planned to nominate for commissioner of the Food and Drug Administration, someone he said would streamline the agency and get drug approval decisions faster (read &#8220;<a href=\"http:\/\/sco.lt\/5SVFVh\">Trump Promises Big Pharma &#8216;Fantastic&#8217; FDA Leadership &amp; Less Regulation<\/a>&#8220;).<\/p>\n<p>Mr. Trump again referred to Medicare&#8217;s role, saying he would oppose anything that prevented competition, including &#8220;price fixing by the biggest dog in the market, Medicare, which is what&#8217;s happening.&#8221; A White House spokesman later clarified that his remarks meant that the president &#8220;supports increasing bidding and competition for all drugs in Medicare.&#8221; [Some other news sources think otherwise. Read, for example, &#8220;<a href=\"http:\/\/sco.lt\/8CcWbB\">Did Big Pharma Just Convince Trump to Abandon His Push to Let Medicare Negotiate Drug Prices?<\/a>&#8220;]<\/p>\n<p><a href=\"http:\/\/sco.lt\/5461NB\">More here&#8230;<\/a><\/p>\n<p>Further Reading:<\/p>\n<ul>\n<li><a href=\"http:\/\/sco.lt\/83osEr\">Bernie to Trump: &#8220;Talk is Cheap.&#8221; Stand Up to Big Pharma! Support Importing Drugs from Canada!<\/a><\/li>\n<li><a href=\"http:\/\/sco.lt\/5IM5bt\">Trump Wants to Blow Up FDA &#8211; Good for Big Pharma, But Bad for Innovation?<\/a><\/li>\n<li><a href=\"http:\/\/sco.lt\/74r19d\">Does Pharma Really Want to Abandon the &#8220;Gold Standard&#8221; of the FDA Approval Process?<\/a><\/li>\n<li><a href=\"http:\/\/sco.lt\/5wO677\">Lilly CEO David Ricks Likes Medicare Just the Way It Is: A &#8220;Good Model Going Forward&#8221;<\/a><\/li>\n<\/ul>\n<hr\/>\n<p>        <img loading=\"lazy\" decoding=\"async\" height=\"1\" vspace=\"0\" border=\"0\" hspace=\"0\" width=\"5\" class=\"SpacerImage\" src=\"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/wp-content\/uploads\/2019\/02\/S.gif\"\/>                              <img decoding=\"async\" vspace=\"0\" border=\"0\" hspace=\"5\" style=\"display: block; height: auto !important;\" width=\"250\" src=\"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/wp-content\/uploads\/2017\/02\/IanRead-Raise-to-Lower-Meme.jpg\"\/>                          Ian Read &#8211; Bean Counter Pfizer CEO &#8211; Won&#8217;t Commit to Keep a Lid on Drug Price Increases<\/p>\n<p>From finance.yahoo.com<\/p>\n<p>        Pfizer Inc Chief Executive Ian Read said on Tuesday the company would not change its philosophy on pricing of its medicines or when it takes price increases, bucking a recent trend by some rivals of the largest U.S. drugmaker. <\/p>\n<p>The comments, made on a conference call after Pfizer reported slightly lower than expected fourth-quarter profit, came as several of Read&#8217;s industry peers met with U.S. President Donald Trump, who has insisted prescription drug prices must come down.<\/p>\n<p>&#8220;I believe we have always priced responsibly [e.g., read &#8220;<a href=\"http:\/\/sco.lt\/5jRt3Z\">Pfizer CEO Ian Read: Raise Drug Prices to Lower Costs to Consumers<\/a>&#8220;], so I don&#8217;t need to make that commitment,&#8221; Read said in a telephone interview.<\/p>\n<p><a href=\"http:\/\/sco.lt\/8UQ2vh\">More here&#8230;<\/a><\/p>\n<p>Further Reading:<\/p>\n<ul>\n<li><a href=\"http:\/\/sco.lt\/59Phsf\">We&#8217;re Not Murders, Says Pfizer CEO Ian Read<\/a><\/li>\n<li><a href=\"http:\/\/sco.lt\/7RHCxV\">Ian Read, Pfizer&#8217;s CEO, Not Worried About Trump Lowering Drug Prices<\/a><\/li>\n<li><a href=\"http:\/\/sco.lt\/8ZED0T\">Oh Snap! Regeneron CEO Says What to Pfizer CEO Ian Read???<\/a><\/li>\n<li><a href=\"http:\/\/sco.lt\/87r9bF\">&#8220;Yer talkin&#8217; Pish,&#8221; Says Pfizer Chief Bean Counter Ian Read<\/a><\/li>\n<\/ul>\n<hr\/>\n<p>        Novartis Releases MS Digital Tools Including &#8220;First of its Kind&#8221; Chrome Extension<\/p>\n<p>                        <img decoding=\"async\" vspace=\"0\" border=\"0\" hspace=\"0\" style=\"display: block; height: auto !important;\" width=\"550\" src=\"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/wp-content\/uploads\/2017\/02\/MS-No-Filter.jpg\"\/>                          From www.pmlive.com<\/p>\n<p>Novartis has released new digital tools for patients with multiple sclerosis, including a first-of-its-kind Chrome extension and an online dictionary that features over 100 &#8216;real talk&#8217; definitions of MS terms. <\/p>\n<p>Definitions are offered for terms that range from the fairly commonplace, such as clinical trial and caregiver, to the more medically complicated like biomarker, computerised axial tomography and gadolinium. <\/p>\n<p> In the case of Novartis&#8217; MS: No Filter, the extension scans any website to find terms listed in the MS dictionary, highlights them and offers a definition and additional content. <\/p>\n<p><a href=\"http:\/\/sco.lt\/6Egeq9\">More here&#8230;<\/a><\/p>\n<p>Further Reading:<\/p>\n<ul>\n<li><a href=\"http:\/\/sco.lt\/5ya2bJ\">The Pharma Digital Health Accelerator Club<\/a><\/li>\n<li><a href=\"http:\/\/sco.lt\/9Bho0H\">Novartis Named Digital Pharma Company of the Year<\/a><\/li>\n<li><a href=\"http:\/\/sco.lt\/5Gee5R\">Novartis Launches Together in HF, the First Heart Failure Social Network by a Pharma Company<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Welcome to the February 3, 2017, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.<\/p>\n","protected":false},"author":2,"featured_media":2678,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[15],"tags":[],"topic":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>PinUp: @PhRMA Stands Behind Trump, Pfizer CEO Stands Behind High Prices, New MS App from Novartis, more... - Pharma Marketing Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/articles\/news\/pinup020317\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PinUp: @PhRMA Stands Behind Trump, Pfizer CEO Stands Behind High Prices, New MS App from Novartis, more... - Pharma Marketing Network\" \/>\n<meta property=\"og:description\" content=\"Welcome to the February 3, 2017, issue of Pharma Industry News Update (aka PinUp). 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