{"id":13295,"date":"2016-08-26T00:00:00","date_gmt":"2016-08-26T00:00:00","guid":{"rendered":"http:\/\/www.pharma-mkting.com\/uncategorized\/sm-implementationplan-survey\/"},"modified":"2019-03-01T12:12:26","modified_gmt":"2019-03-01T12:12:26","slug":"sm-implementationplan-survey","status":"publish","type":"post","link":"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/surveys\/sm-implementationplan-survey\/","title":{"rendered":"What&#8217;s Your Social Media Implementation Plan?"},"content":{"rendered":"<p> What&#8217;s Your Social Media Implementation Plan?              <\/p>\n<p> Survey began 29 April 2010<\/p>\n<p>  This survey solicits opinions on what are the important action items for implementing a social media campaign.                      <\/p>\n<p> <b><a track=\"on\" href=\"http:\/\/www.surveymonkey.com\/s\/2CF9KPT\">Take the survey Now!<\/a><\/b>         <\/p>\n<p\/>  <a href=\"#Resources\">See Resources &amp; Further Reading below&#8230;<\/a><\/p>\n<p>             <b>Background<\/b>           Before you find yourself in a social media crisis, you should have a social media implementation plan. But what are the action items for implementing your plan? This survey presents a number of actions that may be appropriate and seeks your input on how important these or other items might be in developing a plan.           <\/p>\n<p> The survey asks specifically to indicate how important the following action items are in implementing a social media plan:           <\/p>\n<ul>\n<li>Become a dialogue company &#8211; learn how to listen and respond, not just push messages out<\/li>\n<li>Create a social media Tsar position to oversee all the company&#8217;s SM projects to assure compliance with guidelines<\/li>\n<li>Develop a moderation strategy<\/li>\n<li>Develop guideposts, internal and external standard operating procedures<\/li>\n<li>Get everyone &#8211; including marketing, regulatory people, corporate communications, C-level execs &#8211; on board<\/li>\n<li>Have a sustained vision\/goal<\/li>\n<li>Marshall necessary resources &#8211; use the best tools available<\/li>\n<li>Train people who will be interacting directly with consumers<\/li>\n<li>Unblock corporate access to social media so employees can monitor and use applications such as Facebook while at work<\/li>\n<\/ul>\n<p> Results of this survey may be summarized in <i><a href=\"http:\/\/www.news.pharma-mkting.com\" target=\"_blank\">Pharma Marketing News<\/a><\/i>. After you answer a few short questions, you will be able to see the summary of all responses to date. No comments or other identifying information is included in the summary.           <\/p>\n<p> Your comments are confidential (anonymous) unless you specifically provide your contact information at the end of the survey and allow us to attribute comments to you personally.                                     <\/p>\n<\/p>\n<p> <b><a track=\"on\" href=\"http:\/\/www.surveymonkey.com\/s\/2CF9KPT\">Take the survey Now!<\/a><\/b>         <\/p>\n<p\/>             Results of this survey will be summarized in an issue of <i><a href=\"http:\/\/www.news.pharma-mkting.com\">Pharma Marketing News<\/a><\/i>.         <\/p>\n<p>  <a name=\"Resources\"><b>Resources &amp; Further Reading:<\/b><\/a>                     <\/p>\n<ul>\n<li><a href=\"http:\/\/pharmamkting.blogspot.com\/2010\/03\/wheres-your-social-media-crisis.html\" target=\"_blank\">Where&#8217;s Your Social Media Crisis Management Plan?<\/a><\/li>\n<li><a href=\"http:\/\/pharmamkting.blogspot.com\/2010\/03\/what-has-sanofi-aventis-learned-from.html\" target=\"_blank\">What Has Sanofi-Aventis Learned from Its Facebook Experience?<\/a> (podcast)<\/li>\n<\/ul>\n<p\/>  <b>Survey Results:<\/b>                     <\/p>\n<ul>\n<li>Results of this survey will be summarized in an issue of <i><a href=\"http:\/\/www.news.pharma-mkting.com\">Pharma Marketing News<\/a><\/i>.<\/li>\n<\/ul>\n<p> <i><a href=\"http:\/\/www.surveys.pharma-mkting.com\/surveys-hp.htm\">Return to list of surveys&#8230;<\/a><\/i>         <\/p>\n<p\/>\n","protected":false},"excerpt":{"rendered":"<p>Before you find yourself in a social media crisis, you should have a social media implementation plan. But what are the action items for implementing your plan? This survey presents a number of actions that may be appropriate and seeks your input on how important these or other items might be in developing a plan.<\/p>\n","protected":false},"author":2,"featured_media":13101,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1204],"tags":[],"topic":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What&#039;s Your Social Media Implementation Plan? - Pharma Marketing Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/ec2-54-175-84-28.compute-1.amazonaws.com\/pharma-mkting.com\/surveys\/sm-implementationplan-survey\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What&#039;s Your Social Media Implementation Plan? - Pharma Marketing Network\" \/>\n<meta property=\"og:description\" content=\"Before you find yourself in a social media crisis, you should have a social media implementation plan. 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