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Articles
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The Pharma Marketing Podcast
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5-Minute or Less Audio Podcasts
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Home
Tags
ROI
Tag: ROI
Blog
Social Media Lacks the “Ask Your Doctor” ROI Common for Print...
Pharma Guy
-
September 1, 2015
Blog
Can a $5 Million per Quarter DTC Ad Campaign Turn Around...
Pharma Guy
-
August 13, 2013
Blog
Pharma’s Social Media Influence Measures Faulted
Pharma Guy
-
July 25, 2013
Blog
Measure Differently for Healthier Returns
Pharma Guy
-
May 17, 2013
Blog
We Do Hope Y’All Will Enter! Contests Guarantee ROI for Diabetes...
Pharma Guy
-
March 7, 2013
Blog
Is Online Pharma Promotion ROI Scalable?
Pharma Guy
-
October 17, 2012
Blog
“Gamification” (eg, Syrum) is Just Another Way for Pharma to Mine...
Pharma Guy
-
September 27, 2012
Blog
Weight Loss Drug Alli on Life Support. GSK Picks New Agency...
Pharma Guy
-
June 9, 2009
Blog
The DTC Media Machine is Struggling
Pharma Guy
-
June 4, 2009
Blog
Do Privacy Concerns Stand in the Way of Measuring Pharma eMarketing...
Pharma Guy
-
September 11, 2008
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