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Home
Tags
Patient centricity
Tag: patient centricity
Blog
Defining “Patient Centricity”
Pharma Guy
-
June 2, 2017
Blog
Novartis Respects the Patient Perspective and Pays for It Too! But...
Pharma Guy
-
July 23, 2016
Blog
Are Pharma Marketers the “Voice” of the Patient?
Pharma Guy
-
May 16, 2016
Blog
Biogen’s Desperate & Possibly Illegal Attempt to Improve Tecfidera Sales By...
Pharma Guy
-
April 28, 2016
Blog
Overcoming Hurdles to Effective Pharmaceutical Marketing
Pharma Guy
-
February 18, 2016
Blog
The Wrong Approach to “Patient-Centricity”
Pharma Guy
-
January 14, 2016
Blog
Patient Centricity Does Not Apply When the Patient is Dead
Pharma Guy
-
July 28, 2015
Blog
The Patients Included Movement: My Comments on the Global Charter, re...
Pharma Guy
-
April 16, 2015
Blog
Patient Engagement: Who’s the Engager & Who’s the Engagee? #Pharma or...
Pharma Guy
-
October 24, 2014
Blog
Mad Men vs. Med Men: Brand vs. Patient
Pharma Guy
-
September 18, 2014
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