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DTC Perspective
Tag: DTC Perspective
Blog
Which Way Will DTC Wind Blow?
Pharma Guy
-
January 30, 2009
Blog
Scare Balance or Scare Tactics? A Weak Case Against More DTC...
Pharma Guy
-
November 21, 2008
Blog
DTC Ad Spending Will Decrease 9% in 2008 and 11% in...
Pharma Guy
-
November 14, 2008
Blog
Lunesta’s Ad Spending Spree and Other DTC Oddities
Pharma Guy
-
December 13, 2007
Blog
Awards: POE vs. MM&M. I Pick Winners!
Pharma Guy
-
October 25, 2007
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