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Home
Tags
Ad Spend
Tag: Ad Spend
Blog
Rodale’s Study Cites My Estimate Regarding DTC Ad Spending; I’m Flattered,...
Pharma Guy
-
November 2, 2012
Blog
Did Pharma Online Ad Spending Increase 50% in First Half of...
Pharma Guy
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October 12, 2012
Blog
Lilly Overtakes Pfizer as Biggest DTC Advertising Spender!
Pharma Guy
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August 15, 2012
Blog
Bogus Predictions of Pharma Industry Online Ad Spending
Pharma Guy
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June 26, 2012
Blog
Pfizer Throws In the Lipitor Marketing Towel. Repercussions in Job Market...
Pharma Guy
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May 10, 2012
Blog
Lipitor Holds Key to DTC Ad Spending in 2012
Pharma Guy
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April 15, 2012
Blog
Pharma Marketing Vs. Insurance Marketing: What Pharma Can Learn from Geico
Pharma Guy
-
February 22, 2012
Blog
Double Dip in DTC Spending Plus 33% Drop in Internet Display...
Pharma Guy
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October 22, 2011
Blog
Ad Dollars Follow Eyeballs to Web
Pharma Guy
-
April 14, 2011
Blog
Detailing by Telephone Accounts for Nearly Half of “New Media” Promotion...
Pharma Guy
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November 22, 2010
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