Jeffery D. Erb is an accomplished executive with 16 years of experience leading successful start-up, growth, and turnaround companies. At Healix, he combines his pharmaceutical and marketing expertise to bring innovative media strategies and tools to the healthcare industry. He is moving healthcare media buying towards the incorporation of psychological and behavioral data to improve targeting and engagement – something that has been elusive in this highly regulated industry.
Twitter: https://twitter.com/jeffreyerb
Website: https://www.ipgmediabrands.com/
LinkedIn: https://www.linkedin.com/in/jeffreyerb/