My friend Jonathan Richman asks an interesting question on his blog: “What If There Were No Rules in Pharma Marketing?“
“What If There Were No Rules?’, asks Richman. “There’s no FDA, no DDMAC, no FTC. Your company guidelines and rules don’t exist and your regulatory and legal teams have been disbanded. It’s a free-for-all and there are no rules. The question is: what would you do?”
He includes a nice survey of readers that I encourage you to respond to. But before you do that, have a look at my own parallel survey that may encourage you to think about an analogy to the real world: What if there were no laws against speeding?
After the Road Trip with my son (see “I’m Back from My Road Trip South!“), I know that I would not like to live in a world without speed limits!