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Pharma Guy

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Pharmaguy™ is a “constructive critic” of pharma marketing and publishes commentary on the Pharma Marketing Blog and on Scoop.it.
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The Digital Health Coalition: Solving Real Problems — Mission Possible?

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ABPI Digital Update: Insider Reactions

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The Changing Pharma eDetailing Landscape: The Three Main Ways of Detailing...

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Responding to Unsolicited Requests for Off-Label Information: Pharma Citizen Petition Calls...

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How Satisfied are Pharma Marketers With Their Digital Efforts? Across Health’s...

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Will e-Patients Force Pharma Elephants to Dance? The Impact of Digital...

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FDA’s User-Unfriendly Adverse Event Reporting System: Outdated in the New Transparent...

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Before You Develop That Healthcare App: What You Should Know About...

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The Importance of Emotion in Evaluating Product Promotion: Insight Into Physicians’...

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HealthPrize Teams Up with RealAge to Improve Adherence: High Engagement in...

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