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Pharma Guy

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Pharmaguy™ is a “constructive critic” of pharma marketing and publishes commentary on the Pharma Marketing Blog and on Scoop.it.
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Thanks to DTC Cartoon Characters, We Know How Belsomra Works, But...

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25 Years of Pharma Criminal and Civil Penalties: Off-Label Marketing Tops...

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PinUp: Novartis’ COPD House, Wearables & Clinical Trials, De Niro v....

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How FDA Regulations Stymie DTC Marketers’ Creativity: The Symbicort Case Study

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Gallery of FDA Studies of DTC Advertising

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PinUp: Lax FDA regulation of SM, MSL expansion, payments to physicians...

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My First 10 Twitter Followers – Happy Anniversary!

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A New TV DTC Disease Awareness Ad Suggests That Donald Trump...

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PinUp: Future of DTC, Tufts New Cost Estimate, Digital Marketing Strategies,...

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Tufts New Estimate of Costs to Bring a Drug to Market...

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