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Posts by Pharma Guy
Pharma Guy
4317 POSTS
963 COMMENTS
Pharmaguy™ is a “constructive critic” of pharma marketing and publishes commentary on the Pharma Marketing Blog and on Scoop.it.
Blog
Risk-First DTC: A Tactic to Overcome Resistance
Pharma Guy
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September 18, 2007
Meetings
CBI’s Annual Recalls Summit
Pharma Guy
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September 17, 2007
Blog
An Innovative System for Communicating Drug Risks to Patients
Pharma Guy
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September 13, 2007
Talk
You Want Marketing ROI? You’re Not Ready to Measure ROI!
Pharma Guy
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September 12, 2007
Blog
My Prediction Vindicated: FluFlix Contest Entrants Will Sign Over Rights to...
Pharma Guy
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September 11, 2007
Blog
FDA Considers Color Code for Food Labels, But Not for Drug...
Pharma Guy
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September 11, 2007
Blog
A Better Viva Viagra Ad
Pharma Guy
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September 10, 2007
Blog
Do Pharma Marketers Need a Thick Skin or Will a...
Pharma Guy
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September 10, 2007
Blog
Meet Dr. Andree Bates, Marketing ROI Expert
Pharma Guy
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September 7, 2007
Blog
What’s Up with the Veramyst “Brief Summary” Print Ad?
Pharma Guy
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September 6, 2007
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