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Pharma Guy

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Pharmaguy™ is a “constructive critic” of pharma marketing and publishes commentary on the Pharma Marketing Blog and on Scoop.it.
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FDA Cites TV Ads for “Compelling” “Attention-Grabbing” Distractions That Undermine Communication...

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Drugs for Older Americans Rose an Average of 15.5% in 2015...

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Flowchart: How Pharma Can Handle Every Type of Comment on Social...

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PinUp: Medical Affairs Whitepaper, 2016 Charts & Graphs, 21st Century Pharma...

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2016 Year in Review: Charts & Graphs

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21st Century Cures for Pharmaceutical Marketing

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2016 Sees a Slight Uptick in FDA’s Enforcement Actions

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PinUp: GSK’s New Sales Model, DTC’s Lack of Creativity, What Would...

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Can This Work for Pharma? The Continual Quest of Creative Advertisers

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2016

Patients with Chronic Conditions Are OK With Off-Label Drug Promotion: If...

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