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Posts by Pharma Guy
Pharma Guy
4317 POSTS
963 COMMENTS
Pharmaguy™ is a “constructive critic” of pharma marketing and publishes commentary on the Pharma Marketing Blog and on Scoop.it.
Blog
Making Sense of DTC Ad Spending
Pharma Guy
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April 5, 2017
Newsletter
PinUp: Making Sense of Direct-to-Consumer Ad Spending: Patients vs. TV vs....
Pharma Guy
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April 4, 2017
Blog
A Drug By Any Other Name
Pharma Guy
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April 3, 2017
Blog
PharmaGuy To Compete for Recognition at Cannes Lion Health Festival
Pharma Guy
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April 1, 2017
Newsletter
PinUp: Drug Names, Sham Speaker Sessions, Gottlieb’s $Millions, Canada Strikes Back...
Pharma Guy
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March 31, 2017
Blog
Which is Bigger: Pharma Profits or R&D Spending?
Pharma Guy
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March 28, 2017
Newsletter
PinUp: Medical Journal Pharma Advertising Refuses to Die, the Digital Ad...
Pharma Guy
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March 28, 2017
Blog
The Context Problem Foils Pharma Online Advertising
Pharma Guy
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March 27, 2017
Newsletter
PinUp: Big Pharma Racks Up Facebook Likes But Not So Much...
Pharma Guy
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March 24, 2017
Newsletter
PinUp: A Flood of Drug Adverse Event Reports, A Shower of...
Pharma Guy
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March 21, 2017
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