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Pharma Guy

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Pharmaguy™ is a “constructive critic” of pharma marketing and publishes commentary on the Pharma Marketing Blog and on Scoop.it.
2013

The Comeback of CME without Pharma: More Physician Participants, More Revenue,...

Pharma Guy -
2013

Redeemed “Sinners” as Pharma Spokespeople: Novo Nordisk’s Faith-Based Marketing

Pharma Guy -
2013

Pharma Marketing News Vol. 12, No. 6: 31 July 2013

Pharma Guy -
Blog

Fans & Bananas: Viagra Ads in Japan

Pharma Guy -
Blog

Pharma’s Social Media Influence Measures Faulted

Pharma Guy -
Blog

GSK, GSK, GSK: TSK, TSK, TSK!

Pharma Guy -
Blog

Bad GSK in China –> Lower Drug Prices for Patients. Bad...

Pharma Guy -
Blog

Pharma Seeks Digital Innovators: A New Phase of the “Pharma Digital...

Pharma Guy -
Blog

#Pharma100: A Ludicrous, Leveraged Popularity Contest

Pharma Guy -
Blog

AZPurpleZone: A Nexium Branded YouTube Channel. “Unusual” for Pharma? Yes. “Engaging...

Pharma Guy -
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