The Benefits and Risks of Limiting Pharma Sales Rep Access to Physicians Pharmaceutical sales representatives are faced with increasingly limited access to physicians as many academic medical centers and other healthcare centers adopt conflict of interest policies restricting detailing. This is another benefit versus risk challenge for physicians who need quick access to the latest information about novel drugs.
Study: Restricting #Pharma Sales Rep Access to Doctors Cuts Prescriptions for Promoted Drugs. Duh!