Pharma Marketing Network

Over the last year, we witnessed a massive shift to digital technologies in the health industry – trends that were gradually making their ways suddenly moved into prompt adoption due to...

Social media platforms, like Facebook and Instagram, are quickly becoming the preferred way patients are not only receiving information about their health, but also, where they are choosing to document their...

The first case of Coronavirus (COVID-19) was reported in Wuhan, China in 2019.This highly contagious and easily transmitted respiratory illness is now a world-wide pandemic and a U.S. State of Emergency. The...

Five years ago, Silverlight Digital (Silverlight) launched a vision with a simple webinar – their State of Digital report was delivered virtually with the goal of helping others in the industry...

The Bufferfly Effect is a phenomenon whereby smaller, minute changes in an environment can create massive changes. Several health-focused companies have found real traction using technology to harness the winds of...

The pharmaceutical industry is probably more privacy minded than most. The California Consumer Privacy Act, which came into full effect as of 2020 (retroactive to January of 2019), has been in...

Search engines have taught digital advertisers that relevance is everything. We now use evolved algorithms to interpret search terms based on the user's perceived situation, time of day, location, and urgency....

In any debate, definition of terms is fundamental. According to Vox, “On health care, there are 3 types of Democrats running for president.” Sort of a Goldilocks setup. Vox shows that even...

eHealthcare Solutions (EHS) is thrilled to announce a multi-year collaboration with the American Diabetes Association (ADA), the nation’s leading voluntary health organization fighting to bend the curve on the diabetes epidemic,...